Who will use the iQ platform and how
The iQ platform has been developed with a number of key customer roles in mind. This page summarises what they do and where we believe iQ will have the most impact.
Trade asset manager - oversees trade marketing assets like coolers. They can use iQ management dashboards to track asset movement, optimize CAPEX, and generate strategic reports.
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Trade asset analyst - supports asset management with data-driven reports. They can use the iQ operational dashboards and action lists to analyze asset lifecycles and improve procurement strategies.
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Sales supervisor - lead the sales team for their company and monitors asset placement. They can use the commercial management dashboard to track performance and ensure alignment with company goals.
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Salesperson - manages daily sales routes and customer relationships. They can use the commercial operational dashboard to monitor product presence and asset tracking efficiently.
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Sales service coordinator - handle cooler placements and documentation. They can use the iQ operational dashboards to fulfill requests quickly and maintain accurate records.
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Warehouse manager - manages cooler inventory and coordinates deliveries. They can use the asset management dashboard to optimize workflows and support business goals.
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Technician - maintains coolers in the field and log service tasks. They will can the service and maintenance operational dashboard to ensure asset reliability and escalate issues.
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Trade asset manager - oversees trade marketing assets such as coolers, post-mix machines, and beer taps. They will can the iQ management dashboards to track asset movement, optimize CAPEX, and generate strategic reports.
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Trade asset analyst - supports asset management with data-driven reports. They can use the iQ operational dashboards and action lists to analyze asset lifecycles and improve procurement strategies.
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